LIVE • 16 pages

Public-Facing Events

Guidelines for community outreach, public engagement, and awareness events that promote physiotherapy to the public

View Full Playbook (PDF)

Where do you want to start?

Choose your entry point based on where you are in your event journey

Event Lifecycle Framework

STRATEGY PHASE

Public messaging and positioning
Target audience identification and personas
Community and media partnerships
Regulatory and compliance requirements
Risk assessment for public settings
Safeguarding and insurance considerations

Public Event Planning Timeline

Key phases from strategy development through to impact measurement for public-facing events.

Weeks 16-12

Strategy & Partnerships

Weeks 11-6

Outreach & Media Campaign

Weeks 5-1

Delivery & Logistics

Post-Event

Impact & Reporting

Frequently Asked Questions

What Makes This Playbook Different

Public Messaging Framework

Approved messaging templates for communicating physiotherapy benefits to non-clinical audiences

Media Relations Toolkit

Press release templates, media briefing guides, and journalist contact strategies

Health Screening Protocols

Safe and compliant frameworks for offering public health assessments at events

Accessibility-First Design

Comprehensive checklist ensuring events are welcoming and accessible to all members of the public

Community Partnership Guide

Templates for building relationships with local organisations, councils, and health partners

Impact Measurement Dashboard

Tools for tracking public engagement, media reach, and community health outcomes

Quick Stats

Pages

Read Time

25 mins

For

Regional Committees

Updated

Feb 2026

Ready to Engage?

Download the complete playbook and start planning your public event today.

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